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Books

Sergio Maldonado's Analitica Web, Medir para Triunfar (2009) has become an instant success as the first Spanish-language book on Web Analytics.Analitica Web is an essential guide to corporate reporting strategies for multichannel analytics, the deployment of web measurement systems and the integration of web analytics in the company's data-driven strategy.

White papers

MV Consultoria has co-authored several White Papers. Its latest has been published by Evoca Comunicacion and is now available for free download.